PHARRELL RELEASES NEW “SOCIAL BOOK”

Pharrell introduces his new “social book” entitled Inspiration. The concept sees the release of Inspiration online, but with a major portion of its text erased – thus leaving the user to fill in the blanks. A point system has been attached to the collaborative guessing game while there are also a bevy of hints to help folks along. Head on over to tippex-socialbook.com to check out the project – the first person to guess any individual missing word will be credited in the physical edition of the book upon its release. Proceeds from the eventual sale of the book will go to benefit various learning programs for underprivileged children. By July 1, a free digital version will also be available for you to download.

Watch the video above to begin your interactive experience!